Everyone with a video project they want to bring to life wants to gain in-depth insight into the creative process of post-production - creating polished transitions, fix screen direction errors, edit multi-camera high-definition projects, create fantastic effects and graphics, use filters creatively and composite like a pro. What makes for great video production is often the mostly invisible flow of time and mood. So, the question becomes, what do you want your audience to take away after seeing your non-profit fund raising video, web video or latest corporate training video. Do you want them to be motivated to action? Do you want them to be motivated to click "buy now"? Do you want them to be motivated to open their wallets to donate? Videos can help inspire a multitude of things, yet without good video editing all that we just mentioned is irrelevant.