Avant Productions

Tag: color correction

  • Our Orange County Video Studio

    Our Orange County Video Studio

    You need something filmed? We’ve got you covered; From our full, wall to floor green screen capabilities, to our full lighting grid and crew to help bring your vision to life! At AVANT, we know it’s important for your footage to look good. So, that is why our Orange County video studio is the perfect place for all of your video needs.

    Just this last week, our clients at The Boxer Law Group needed some video work done for their website. They wanted to bring in the element of one of their lawyers doing a walk on, introduction for visitors coming to the site. So, the perfect solution was to head on over to our green screen facility, set up the teleprompter with their script, and shoot with our high definition cameras to capture a stunning image. But, the process didn’t stop there. We then took the footage into one of our advanced keying systems to remove the green screen, touch up with a little bit of color correction, and create a file that would bring the welcome message onto the website with a transparent background. We know, quite the undertaking.

    But, at AVANT, we love going above and beyond the call of duty to make sure that our clients receive the best Orange County video production to help elevate their business to a high-tech level… especially when it’s all about first impressions.

     

     

  • Green Screen Magic: Matching Reality to 3D

    Green Screen Magic: Matching Reality to 3D

    An important component of creating a convincing green-screen composite is careful selection and adjustment of the virtual background placed behind the talent. At AVANT we have perfected the art of matching 3D rendered imagery with live-action footage.

    For a recent series of training videos for Cloud-Townsend Resources our creative team started with a 3D rendered virtual set and expertly blended it to match footage shot in our green-screen studio featuring Dr. Henry Cloud and Dr. John Townsend.

    Because 3D renders are pure RGB images our first step was to adjust the black, white, and mid-tone values of the background to mimic the values of our HD video footage. Next we reduced the amount of color information in the background slightly and adjusted the hues to match the lighting setup.

    The final steps for enhanced realism were to add grain and a vignette around the edges of the virtual set background to help recreate how a real room would have been photographed had it existed.

    In the end all this attention to detail resulted in a seamless green-screen production that allows the Cloud Townsend audience to concentrate on the message and not the technology used to create it.

  • Logomark – Tritan Water Bottle

    One of a series of short product videos for Logomark of Orange County highlighting their Tritan Water Bottle.

    Production, Editing, Color Grading, and Motion Graphics.