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So far clark_severson has created 31 blog entries.

Video Production with a Purpose

By |2019-01-27T16:29:37-08:00April 25th, 2011|Creative, Latest Articles, Latest News|

We love our clients! From national broadcasts to corporate production and non-profit promos, we have a passion to bring our clients projects and ideas to life. Yet, it's always great when a project comes to our Orange County video studio that helps us reflect on our own lives. That's what we get with the monthly green screen shoots we do with Cloud Townsend Resources.

Transforming Live Events

By |2019-01-27T16:29:37-08:00April 6th, 2011|Creative, Latest Articles, Latest News, On Location|

We love it when we can get out of our video studio in Orange County and load up our high-definition cameras and equipment for on-location video production. Yet, live events can be tricky. We have to stay focused on the task of transforming an empty room into something memorable. Whenever a client comes to us to bring a live event to life, we know that it needs to be a total experience. From setting the right mood with stage and lighting, to correct audio equipment and speaker positioning and making sure the visuals projected on the screens from our cameras can be seen by every attendee.

Images Come to Life

By |2019-01-27T16:29:37-08:00March 7th, 2011|Creative, Latest Articles, Latest News, On Location|

At AVANT, we love going beyond our green screen studio to shoot video productions on-location.. Our recent high-definition video production for Ambassador Advertising, a five-minute promotional video set to music, was just such an opportunity

The concept for this latest video centers on a young couple expecting their first child. While looking through a family photo album, they reminisce about the past and anticipate the future. We were able to take this project to the next level by developing the concept of photographs coming to life, giving the audience a glimpse into this young couple’s life.

The Art of a Green Screen Shoot

By |2019-01-27T16:29:38-08:00January 31st, 2011|Creative, Industry Trends, Latest Articles, Latest News|

We recently had True Entertainment in our green screen studio in Orange County to shoot a new video production. Typically their teams are working on their new shows like "Real Housewives of Atlanta," but today they came to Avant for a new video to add to their long list of reality and documentary programming. Yet, with each green screen video shoot, we have to anticipate every step of the complications that could come up. We always have to discuss the green spill. Is it too dark, too bright, uneven, the right shade of green, or should we bring in the blue screen canvas? At Avant we take pride in our experience to give our clients the best lighting for each scene...especially in those trouble areas like the hair.

Green Screen. Mobile. Streaming. No problem!

By |2019-01-27T16:29:38-08:00November 22nd, 2010|Creative, Latest Articles, Latest News|

Recently, one of our clients came to us with a video production challenge. They wanted to produce a series of training videos with some unique criteria...

  • The videos would be shot in one take on green screen so that slides and information could be shown in the background.
  • The videos had to be future proofed for Blu-ray and other formats down the line.
  • Each training video would be encoded for multiple platforms including mobile devices so over 600 sales reps could easily utilize the files on the go.
  • And as always, the production had to be done on time and on budget.

Web MD comes to AVANT

By |2019-01-27T16:29:38-08:00November 5th, 2010|Creative, Latest Articles, Latest News|

Web MD recently came to our green screen studio to finish one of their latest videos for their website. With a team flying in from San Francisco and New York, Web MD found AVANT's Orange County video production facility to be the perfect fit to ensure their project was completely successfully.

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